24 June 2020
De VRT kondigde deze morgen aan dat de Warmste Week dit jaar een nieuw verhaal start. De Warmste Week 2020 vraagt mensen niet langer om geld te doneren, maar om de handen uit de mouwen te steken. Voor de Fundraisers Alliance Belgium, de netwerkorganisatie voor fondsenwervers in België, komt deze beslissing als een donderslag bij een al donkere hemel voor de sector van de goede doelen.
22 June 2020
The FAB, Fundraisers Alliance Belgium, conducted a survey amongst its members and database on how their fundraising has evolved since the start of the Coronacrisis. 39% of responding fundraisers noticed a drop in fundraising incomes the last months, 35,5% noticed a rise (compared to the same period last year). Almost half of the fundraisers indicate that they are pessimistic about their fundraising results in the next few months. They are also worried about the continuation of corporate partnerships as of 2021.
Education session 'Donor Journeys'
Donor retention, donor journeys, integrated communications, persona’s and satisfaction surveys… Donor retention is a hot topic these days. Indeed good donor retention is crucial to make your fundraising efforts sustainable. Yet a lot of organisations do not succeed in good donor retention.
So how to do it? What do we need to put in place to make donors stay. Good donor retention is all about a good interaction between fundraising front office and fundraising back office, between creative storytelling and data analytics. We go in-depth on what a donor journey is and how to develop it.
In this educational session we put all insights on donor retention together and will figure out the next steps you can take in your organisation to strengthen your donor relations.
This training is given by Ilja De Coster, vice president of the Fundraisers Alliance Belgium and senior fundraising consultant. For 20 years he has been supporting the fundraising of several large and small organizations. He is the Fundraising Data Strategist at Amnesty International and since january 2017 he is Director of Donor Relationship Management and Data Strategy at The DonorVoice.
Date: 24/10/2019 from 9.30 till 16.00 (lunch with sandwiches)
Location: Brussels (tbc)
Price: 120EUR for members / 200€ for non-members